Make Your First Impression The Best Impression

The first 10 to 20 seconds are crucial in creating the best fist impression in your first meeting. People observe you from head to toe. They study your physical personality, demeanor, mannerisms, body language, your style or fashion, etc. It is therefore vital for you to make the best impression. Because once the impression is … Read more

The Loyalty Factor To A Brand

What exactly is a brand? It’s a question that has confounded the academics for decades and eluded the most erudite of scholars. So, coming from the trenches of the real world of branding, we’ve defined the term and given it a comprehensive meaning.. A brand consists of eight basic building blocks: – The Name – … Read more

Three Key Ingredients In Branding

Personal Branding can be the most influential tool for success in your self-marketing toolkit. You can identify, package and sell who you are to build a personal brand that results in business growth, influence, and income. Here are three key things you need to develop a strong personal brand: 1. Get clear on your personal … Read more